Finding the right email marketing platform can transform your campaigns. MailerLite is popular for its simplicity and affordable plans – it even offers a free tier (up to 1,000 subscribers and 12,000 emails per month). However, you might be looking for more advanced automation, deeper insights, or a better fit for your growing business needs.

In this in-depth guide, we compare the 10 best MailerLite alternatives to help you choose the ideal email marketing solution. We’ll examine pricing, ease of use, integrations, scalability, and each platform’s unique selling points, including key features like automation workflows, template editors, drag-and-drop builders, audience segmentation, webform builders, AMP email capabilities, and deliverability insights. Let’s dive in!

Why Consider MailerLite Alternatives?

Choosing the right email marketing platform can make or break your campaigns. While MailerLite is known for its affordability and simplicity, many users find themselves searching for alternatives due to limitations in pricing, automation, and deliverability.

Here’s why businesses often look beyond MailerLite:

Pricing Concerns

• Unexpected price hikes: Many users start with MailerLite for its budget-friendly plans, only to face sudden increases as their subscriber list grows.
• Unclear pricing structure: With shifting tiers and feature restrictions, it can be difficult to predict long-term costs.
• Overage charges: MailerLite applies additional fees if you exceed your plan’s limits, which can result in unplanned expenses.

Feature Limitations

• Basic automation: Compared to leading alternatives, MailerLite’s automation workflows lack depth, making it harder to build complex email sequences.
• Limited segmentation: Advanced audience targeting is restricted, limiting personalization and campaign effectiveness.
• Deliverability challenges: Users report that even authenticated emails sometimes land in spam, affecting open rates and engagement.

If you’re facing any of these challenges, switching to a more robust and scalable MailerLite alternative could be the best move for your business.

Let’s dive into the top email marketing platforms that offer better pricing, advanced automation, and improved deliverability.

10 Best MailerLite Alternatives for 2025

Choosing the right email marketing platform is crucial for growing your business. While MailerLite has been a go-to choice for many, it’s not always the best fit—especially if you need more scalability, automation, and advanced features.

Many users have reported frustrations with MailerLite’s pricing changes, automation limitations, and deliverability issues, prompting them to explore better alternatives. If you’re experiencing similar roadblocks, you’re not alone.

To help you make the right choice, we’ve carefully analyzed the top 10 MailerLite alternatives that offer better performance, flexible pricing, and powerful marketing tools. Whether you’re a small business, a marketer, or an e-commerce brand, these options will give you everything you need to run successful email campaigns.

Let’s dive in!

1. Mailercloud – The Best MailerLite Alternative Overall

Mailercloud stands out with its robust feature set, flexible pricing, and focus on user success. It ticks all the boxes that businesses look for in an email marketing platform:

Generous Free Plan

Mailercloud’s free-forever plan allows you to send up to 12,000 emails per month to 1,000 contacts. Unlike many competitors, this free version isn’t stripped down – you get core features like automation workflows, A/B testing, segmentation, drag-and-drop email design, and webform builders included. This means even small businesses can access advanced tools without immediate upgrades. (Paid plans are affordable too, starting around $10/month for larger subscriber counts.)

Powerful Features

Mailercloud offers advanced automation features to grow with your business. You can set up complex automation sequences to nurture leads, precisely segment your email list for targeted campaigns, and design on-brand newsletters with an intuitive email editor. It also provides a built-in landing page and webform builder to capture new subscribers easily. For marketers pushing innovation, Mailercloud supports AMP emails – enabling interactive content like carousels and forms inside emails. This is a cutting-edge feature that many other platforms (unlike MailerLite) lack, giving Mailercloud users a way to truly stand out in the inbox.

Great Deliverability & Insights

All the features in the world won’t help if your emails don’t reach the inbox. Mailercloud puts strong emphasis on deliverability – offering tools like domain authentication, send-time optimization, and detailed analytics on opens/clicks by location and device. In fact, MailerLite users miss strong deliverability, while Mailercloud provides higher open and click-through rates. You also get real-time reporting and conversion tracking to gain insights into each campaign’s performance.

Ease of Use & Support

Despite its advanced features, Mailercloud remains user-friendly with MailerLite. The interface is clean and modern, suitable for beginners and pros alike. Customer support is highly rated – with a proactive support team that’s eager to help users succeed. This mix of a friendly UI and responsive support means you can quickly make the most of Mailercloud’s capabilities, even if you’re not an email marketing expert.

Bottom Line

If you’re looking for an email marketing software that combines advanced features, a generous free plan, and affordable pricing, Mailercloud stands out as the best option. Unlike MailerLite vs ActiveCampaign, Mailercloud offers better segmentation, automation capabilities, and AMP email support.

2. Brevo (formerly Sendinblue) – Multi-Channel Marketing on a Budget

Brevo offers a powerful, multi-channel marketing solution that goes beyond just email. It includes SMS, WhatsApp, and more, making it an excellent choice for businesses that want to expand their outreach.

Comprehensive Features

Brevo offers email marketing, SMS, live chat, and CRM integration. It includes marketing automation workflows and transactional emails, which can boost your overall email marketing campaigns.

Generous Free Plan

The free plan also allows you to have unlimited contacts and send up to 300 emails per day. It also includes automation features and web tracking, which is rare for free email marketing plans.

Ease of Use and Integrations

The platform is user-friendly with MailerLite and integrates seamlessly with popular tools like Shopify, WordPress, and Zapier.

Scalability and Deliverability

Brevo can handle large volumes of emails and provides options for dedicated IPs for high-volume senders.

Bottom Line

If you’re seeking a multi-channel marketing platform that provides great value with affordable plans, Brevo is a strong contender.

3. Moosend – Budget-Friendly with Advanced Automation

Moosend is a cost-effective option that offers powerful features, making it a great MailerLite alternative for small businesses.

Affordable Pricing

Moosend’s paid plans start around $9 per month, making it one of the cheapest platforms with advanced features. It also offers a 30-day free trial with no credit card required.

Rich Features and Automation

Despite the low price, Moosend packs in automation capabilities that can rival more expensive email marketing software. It includes an email editor, large library of templates, and detailed reporting/analytics. Its automation features make MailerLite seem limited in comparison.

Ease of Use and Segmentation

Moosend’s interface is often praised for being clean and intuitive. The automation editor uses a visual canvas, making workflows easy to understand. Moosend also supports robust list segmentation, ideal for lead generation.

Integration and Scalability

Moosend integrates with popular apps like WooCommerce, WordPress, Zapier, and Shopify, making it perfect for e-commerce automation.

In Summary

If you’re seeking a cost-effective MailerLite alternative that doesn’t sacrifice features, Moosend is a top contender.

4. Mailchimp – The Well-Known All-Rounder

Mailchimp remains one of the most recognized names in email marketing, offering a wide range of features suitable for businesses of all sizes. These are standout features of Mailchimp,

User-Friendly

Mailchimp’s drag-and-drop email builder and pre-designed templates make it an excellent choice for beginners. It’s also packed with newsletters and powerful email marketing software to help businesses scale.

Free Plan and Pricing

The free version includes 500 contacts and 1,000 email sends per month but lacks advanced automation features. Subscription to MailerLite might seem more affordable, but Mailchimp’s branding power and additional lead generation tools justify its cost.

Integrations and Features

Mailchimp integrates with 200+ tools, offering CRM, A/B testing, and e-commerce tracking. Features with MailerLite seem limited in comparison when it comes to dynamic content and advanced analytics.

Scalability and Unique Offerings

One thing Mailchimp has is brand power and infrastructure. It can scale to large numbers of contacts, with Standard and Premium plans accommodating tens of thousands or even millions of contacts. They’ve also expanded into offering a CRM-like audience dashboard, predictive segmentation, social posting, and even postcards.

Bottom Line

Mailchimp remains a solid, well-known platform, but unlike MailerLite vs ActiveCampaign, its automation is more limited at lower tiers. MailerLite competitors like Brevo and Mailercloud include automation in their free plans, while Mailchimp makes you pay for it.

5. GetResponse – All-in-One Marketing Suite for Growing Businesses

GetResponse is a versatile email marketing service that not only covers email marketing but also includes tools for webinars, landing pages, and more. These are standout features of GetResponse,

Comprehensive Features

GetResponse offers email marketing, webinars, landing pages, marketing automation, and CRM tools, making it one of the best email marketing services available today.

Free Plan and Pricing

The free plan allows up to 500 contacts, but even on the free plan, automation features are limited. Paid plans start at $15/month for 1,000 contacts and include email automation, CRM, and webinars.

Ease of Use and Learning Curve

The platform has an intuitive interface with drag-and-drop functionality, making it easy to create email marketing campaigns. The learning curve is minimal, making it accessible for all users.

Support and Scalability

GetResponse provides excellent customer support and is scalable for businesses looking to grow with its advanced automation features.

Bottom Line

GetResponse is an excellent choice for businesses looking for a MailerLite alternative that includes webinars and CRM integration.

6. ActiveCampaign – Advanced Automation and CRM Integration

ActiveCampaign is known for its best-in-class automation, making it an ideal email marketing service for businesses needing robust customer journey workflows. These are standout features of ActiveCampaign,

Best-in-Class Automation

ActiveCampaign excels in visual automation workflows that can be triggered based on user behavior or actions, offering deep personalization.

CRM Integration

ActiveCampaign has a built-in CRM that helps manage leads, customer data, and sales pipelines.

Free Plan and Pricing

Pricing starts at $15/month for the Lite plan (500 contacts). Higher plans include advanced CRM, reporting, and automation tools.

Scalability and Performance

ActiveCampaign scales well for larger businesses, though its pricing can rise quickly as you expand your contact list.

Bottom Line

ActiveCampaign is the best email marketing platform for businesses requiring powerful automation and a CRM system.

7. ConvertKit – Creator-Centric Email Marketing

ConvertKit is a digital product-focused email marketing service designed for content creators, bloggers, and entrepreneurs. These are standout features of ConvertKit,

Creator-Focused Features

ConvertKit offers simple email sequences, landing pages, and sign-up forms geared for creators looking to grow their audience.

Free Plan and Pricing

ConvertKit offers a free forever plan for up to 1,000 subscribers, but mailerlite doesn’t offer the same level of creator-focused features. Paid plans start at $9/month.

Automation and Learning Curve

ConvertKit provides automation sequences and tag-based segmentation, though it’s not as advanced as some competitors. However, its learning curve is minimal, making it ideal for beginners.

Bottom Line

ConvertKit is one of the best free platforms for content creators, providing email marketing campaigns with basic automation.

8. HubSpot – Integrated Marketing Hub

HubSpot is a comprehensive CRM and marketing platform that includes email marketing as part of its larger suite of tools. These are standout features of HubSpot,

Comprehensive Features

HubSpot includes CRM, email marketing, sales automation, and customer service tools, making it one of the best email marketing services.

Free Plan and Pricing

HubSpot offers a free CRM with basic email marketing software. Paid plans start at $20/month for 1,000 marketing contacts.

Deliverability and Reporting

HubSpot provides advanced analytics, including open rates, click rates, and engagement metrics.

Ease of Use and Learning Curve

HubSpot’s interface is intuitive but more complex than simpler platforms like MailerLite offers, due to its all-in-one nature.

Bottom Line

If you’re looking for a platform that integrates email marketing with CRM, HubSpot is the way to go.

9. Drip – E-commerce Email Automation Specialist

Drip is an email marketing platform focused on e-commerce businesses, offering deep integrations and automation tailored to online retail. These are standout features of Drip,

E-commerce Focused Features

Drip integrates with Shopify and WooCommerce, offering tools like cart abandonment emails, purchase follow-up emails, and product recommendations.

Free Plan and Pricing

Drip starts at $39/month for 2,500 subscribers, and Mailerlite charges based on subscriber count.

Bottom Line

Drip is isn’t the best option for non-e-commerce users, but it excels for online retailers.

10. Campaign Monitor – Beautiful Email Designs for Agencies & SMEs

Campaign Monitor is known for its design-focused email marketing features, making it a great choice for businesses that prioritize visually appealing emails. These are standout features of Campaign Monitor,

Design-Focused Features

Campaign Monitor offers beautiful pre-designed email templates and an easy-to-use drag-and-drop editor.

Free Plan and Pricing

The free version isn’t available, but the Basic plan starts at $9/month for up to 500 contacts. Higher tiers offer email testing and advanced analytics.

Agency-Focused Features

Campaign Monitor is a great option for marketing agencies, as it includes client management features and white-labeled reports.

Bottom Line

If design and professional email campaigns are important to you, Campaign Monitor is a top choice.

Why Choose Mailercloud?

After considering the best alternatives to MailerLite, we highly recommend Mailercloud. It offers advanced features, a generous free plan, and affordable pricing compared to other platforms. With 200+ templates, advanced automation, AMP email support, and superior deliverability insights, Mailercloud offers all the essential tools you need to scale your email marketing efforts.

Give Mailercloud a try today and experience the difference it can make in your email marketing.