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Posts by: Shigha Tharayil

As a Marketing Director, I develop and implement marketing strategies, conduct market research, and manage a team of marketing professionals. With a successful track record of launching campaigns that drive revenue growth, I bring my marketing expertise to blog writing, creating engaging content that promotes the brand and its products/services.

Are Email Addresses Case Sensitive? A Guide to Email Best Practices

Shigha Tharayil

Are Email Addresses Case Sensitive? A Guide to Email Best Practices

When dealing with email addresses, a common question arises: Are emails case sensitive? While this

Choosing the Best Email Marketing Platform for Your Business

Shigha Tharayil

Choosing the Best Email Marketing Platform for Your Business

Email marketing remains one of the most effective tools in a marketer's arsenal, and choosing the r

How to Remove Your Email from Spam Lists and Reclaim Your Inbox

Shigha Tharayil

How to Remove Your Email from Spam Lists and Reclaim Your Inbox

Spam emails are a nuisance that clogs up your inbox, making it harder to find important messages. W

Automate Emails in Microsoft Outlook: Your 2024 Guide to Email Efficiency

Shigha Tharayil

Automate Emails in Microsoft Outlook: Your 2024 Guide to Email Efficiency

Email automation in Microsoft Outlook is no longer a luxury; it’s a productivity essential in 2024.

Mastering Mail Merge in Outlook: How to Send Personalized Bulk Emails with Ease

Shigha Tharayil

Mastering Mail Merge in Outlook: How to Send Personalized Bulk Emails with Ease

Mail merge is a game-changing feature that lets you send personalized emails to thousands of recipi

The Ultimate Guide to Email Lead Generation: Boost Your ROI and Generate Qualified Leads

Shigha Tharayil

The Ultimate Guide to Email Lead Generation: Boost Your ROI and Generate Qualified Leads

Email lead generation is one of the most effective strategies to drive growth and ROI for businesse

Choosing the Right SMTP Port: A Guide to Understanding Email Ports 25, 465, & 587

Shigha Tharayil

Choosing the Right SMTP Port: A Guide to Understanding Email Ports 25, 465, & 587

When it comes to sending emails, choosing the right SMTP port is essential for successful email del

Transactional Emails: A Key Driver in Email Marketing Success

Shigha Tharayil

Transactional Emails: A Key Driver in Email Marketing Success

Transactional emails play a vital role in modern business communication. Unlike promotional emails,

How to Send Large Video Files via Email: A Complete Guide

Shigha Tharayil

How to Send Large Video Files via Email: A Complete Guide

Sending large video files through email can often be challenging due to file size limitations impos

How to Create a Custom Email Address with GoDaddy Using Your Domain Name

Shigha Tharayil

How to Create a Custom Email Address with GoDaddy Using Your Domain Name

Having a professional email address is crucial for building trust and credibility in today’s digita

Understanding the Differences Between POP3 and IMAP: Which Email Protocol is Best for You?

Shigha Tharayil

Understanding the Differences Between POP3 and IMAP: Which Email Protocol is Best for You?

Email protocols are essential for how we access, store, and manage our emails, but many users aren’

10 Best Transactional Email Best Practices : A Comprehensive Guide

Shigha Tharayil

10 Best Transactional Email Best Practices : A Comprehensive Guide

Transactional emails are the unsung heroes of customer communication. They are the messages that ge

The Ultimate Guide to Effective Transactional Emails: Best Practices and Examples

Shigha Tharayil

The Ultimate Guide to Effective Transactional Emails: Best Practices and Examples

Transactional emails are a cornerstone of any effective email marketing strategy. Unlike marketing

Why Email Marketers Need to Implement BIMI: The Essential Benefits of BIMI for Every Marketer

Shigha Tharayil

Why Email Marketers Need to Implement BIMI: The Essential Benefits of BIMI for Every Marketer

If you're an email marketer, you've probably heard about BIMI, but what exactly is it, and why is i

Exploring AMP Email Use Cases, Benefits, and How to Get Started

Shigha Tharayil

Exploring AMP Email Use Cases, Benefits, and How to Get Started

In today's fast-paced digital world, the way we communicate has evolved significantly. Email market